SEO Alligator

Post #5 (October 24)
Forum Username: mikeronet

Hi again everyone - Several days ago, I posted the preliminary results of my first real experiment with KE - doing Adsense Arbitrage…
Anyway - the niche I am working is very VERY rich. And even though I have been mining this for a week now - I am still tapping it like it was brand new…
Anyway - with just ONE Page so far set up with this method in Adsense, and running some ads in Adwords, my results have been as follows: (first few days are approx. dollar totals, as I don’t have them in front of me at the time of writing this)
Day 1 - started the campaign - made approx. 33 cents.
Day 2 - First full day - approx. $4.00
Day 3 - approx. $9.00
Day 4 - approx. $35.00

Day 5 - approx. $50.00
Day 6 - approx. $39.00 (So far, my only fall-back day, but still a good one!)
Day 7 - approx. $62.00
Day 8 - approx. $102.00
Day 9 - (yesterday) - $113.00
Today is Day 10. I am already at $65 and it is only noon EST where I am.

The real reason I am posting this today, besides the obvious reason of showing just how powerful KE can be on just ONE project, I am also here to tell you that, for the most part, in the first 9 days as described above, even though this money looks good - I have been running a very sloppy campaign on the Adwords side. A real rookie effort.
I spent the money this morning to get the Perry Marshall book that Brad has talked about - “The Definitive Guide to Adwords“. I bought the basic level, $49.00.
I did this because I am not new to Adwords at all, just have never mastered it. Folks - if you are doing anything with Adwords - GET THIS PACKAGE.
If you don’t, I am here to tell you - you are flushing money down the toilet!
Since getting this package early this morning - I have made a few tweaks to the campaign that has demonstrated a significant CTR rate on the Adwords side. Once this takes full effect today - I full expect that this one niche will deliver no less than $200.00 per day -EVERY DAY, for quite some time, barring variables that I can tell you are not related to the niche.
This niche is very strong, long-lasting, and I have absolutely no doubt that the necessity for this niche will be around for a long long time. So - the only factors I have to really worry about are maintaining my good standing with Adwords and Adsense, so that my accounts stay open and profitable.
Oh yeah - for those of you who may have followed my last post: You may remember that I said that I was getting 100 percent of my traffic from the content side of Adwords - absolutely no search returns from the search network side. As of today - that is still the case.

Brad’s Comments:
The “Content Side” Michael is referring to is simply the Google “content network” which are basically other webmasters displaying Google Adsense on their websites, like the Adsense example I showed you on page 3 of this report.
Google also displays their Adwords ads on their website (www.google.com) AND the “search network”, which consist of other PPC search engines like:
American Online (AOL)
AT&T Worldnet
AskJeeves
CompuServe
Earthlink
Netscape Netcenter
Shopping.com

This is due to a number of factors, chief among them is the pricing to activate the keywords. However; what I am discovering today is, because of my optimization efforts of the Adwords campaign, the relevancy of the ads, the landing page, and the keywords is starting to have the secondary effect of ad impressions from the search network, something I have had none of since I started.
When I saw this a couple of hours ago - I almost dropped out of my chair, because I have stuck hard and fast to my pricing models, to ensure my profit.
So - not only am I getting this fantastic and seemingly never ending supply of traffic from the content network, now I am seeing that there is a possibility of the search network kicking in, which will only add to the total number of clicks I am getting, and the cost per click will not go up 1 cent.
Anyway - the last part of this update is: Since day 2, my CTR on the Adsense side of this experiment has remained [consistent] throughout.
My costs are roughly 1 dollar spent on Adwords for every 2-4 dollars made in Adsense profit.
I think this might just be working.
I don’t think I mentioned this in the last post - but - back on August 18, 2006, I was laid off my job - in the corporate IT world, after a career in this field for 24 years. With this effort I am currently performing, I project that I will make up my $76,000 per year salary when I am making approx. $280.00 per day with this. The numbers I am making now are enough to cover my monthly bills, So - you can bet that this morning - I am NOT missing the corporate world ONE DAMN BIT!
Brad - your comments last week were very motivational - and much appreciated.
Sincerely, Michael Plante

Post Summary:
Results thus far:
Day 1 - Started the campaign - made approx. 33 cents.
Day 2 - First full day - approx. $4.00
Day 3 - approx. $9.00
Day 4 - approx. $35.00
Day 5 - approx. $50.00
Day 6 - approx. $39.00
Day 7 - approx. $62.00
Day 8 - approx. $102.00
Day 9 - (yesterday) - $113.00
Today is Day 10 and he is already at $65 and it is only noon
EST where he lives.
Purchased the Perry Marshall book “The Definitive Guide to Adwords“ for $49 in hopes of helping increase Adwords click through rate, and it seems to be working very well for him.
Was getting 100% of traffic from Google Content Network, but because of his optimization efforts of the Adwords campaign, the relevancy of the ads, the landing page, and the keywords it is starting to have the secondary effect of ad impressions from the search network also.
Adsense CTR of this experiment has remained very high throughout.
Costs are roughly $1.00 spent on Adwords for every $2.00 -$4.00 made in Adsense profit.
Was recently laid off of his corporate job making around $76,000 a year, but is now projected to make that all back in Adsense income, working from home!

 

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